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arvato mobile GmbH has for several years been a reliable content partner to O2 Germany GmbH & Co. KG in the field of ringtones, real music, logos and videos. In this connection, arvato mobile guarantees a complete and highly up-to-date product portfolio at all times.
In November 2005, the co-operation was intensified with the launch of the state-of-the-art games platform within the framework of the O2 active portal and on O2 online. Both partners now present an innovative games platform solution in the field of mobile games and applications which contains new and unique functions for selling, billing and customer relations — based on the Entertainment Platform EP2, developed by arvato mobile.
The focuses of the innovative games platform are on the fields of content promotion, customer loyalty / community and connectivity for multiplayer gaming. Thus, for example, customers can communicate with other users in a customised zone, view their purchasing history and manage their mobile games downloads. In addition, the plan in the future is to have innovative payment functions implemented directly from the mobile game. Thanks to the new games platform, O2 Customers can then, for example, release additional levels for a mobile game or use interactive multiplayer games. Additionally, those who wish to can try out a mobile game free of charge at first, and in case of further interest upgrade to the “full version”.
For communication with other users, the games platform offers numerous community features such as, for example, discussions in various forums, a games magazine, regular competitions, user votes or competitions for points and rankings. Opportunities for contact with other users are numerous and are constantly being expanded.
This customer solutions consists of following arvato mobile products and services: Mobile Portals, Mobile Gaming, Aggregation & Sublicensing, DRM, Billing, Content Promotion & Recommendation
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